Self-serve intelligence

Signal Reports

Deep intelligence briefs on the convergences reshaping your industry, before they're obvious.

Every Reality Shift(s) article surfaces a pattern. A Signal Report is where that pattern becomes a working strategic tool — the full mechanism behind it, the documented evidence, the financial exposure it creates, and a set of dated, falsifiable forecasts you can hold Richard to.

What's inside

Each report runs 15–20 pages and is built around a single structural shift, not a roundup of trends. It names the mechanism driving the shift, shows it materializing in real, sourced cases, and translates it into specific questions you can bring into your next strategy session or diligence call.

Structural analysis, not headline aggregation

Each report identifies the mechanism driving a shift, not just its symptoms.

Documented evidence, sourced throughout

Verify it and cite it internally without additional research.

Sector-specific application sections

Addressing the decisions your team is actually facing right now.

Dated, falsifiable forecasts

A public track record you can hold Richard accountable to, not vague directional predictions.

Delivered as a PDF

Yours to keep, print, or circulate internally.

$47 per edition Bundled pricing available across editions
Available now

The Preservation Paradox

The structural collision nobody is pricing. Published July 2026 in two editions — same mechanism, different decision-maker. Pick the one that matches your seat.

Edition: Media & Content

Media, Entertainment & Streaming

Your catalog is quietly becoming your biggest strategic exposure. This edition maps the mechanism behind Disney's $1.5 billion impairment charge, Crunchyroll's profit collapse despite record subscriber growth, and the licensing decisions currently being made without anyone pricing the risk. If your organization's retention strategy depends on library content you don't fully control, this report shows you what that dependency is actually costing your competitors and how to get ahead of it before it costs you.

Who it's for: streaming and platform strategy leaders, licensing and rights teams, content investment and development executives, media technology and infrastructure decision-makers.

19 pagesPDFJuly 2026Dated, falsifiable forecasts
Edition: Investor & Founder

Investors & Founders

Two groups of companies are separating right now on a single strategic choice, and the market hasn't priced it yet. This edition gives you the diligence lens: which side of that divergence a target sits on, what categories are opening as incumbents abandon durable ownership, and where the underserved capital opportunities are before they become obvious. Built for anyone evaluating a catalog-dependent or platform-dependent business, or building in the space incumbents are vacating.

Who it's for: investors evaluating catalog- or platform-dependent targets, founders building in resale, collectibles, preservation infrastructure, or experiential categories, and anyone underwriting an asset whose value depends on third-party-controlled access.

20 pagesPDFJuly 2026Dated, falsifiable forecasts

Want both editions? Ask about bundled pricing.

A note on method: where the evidence is thin, the report says so. Section 3 flags a forecast as less supported than the data around it; Section 7 names its most exposed call. Marking the edges is part of the product.

How Signal Reports and Reality Check work together

Most people start with the free Substack article. When a specific convergence is clearly relevant to their business, a Signal Report is the next step — the full analysis instead of the free preview. When it's time to apply that thinking to an actual decision inside your organization, a Reality Check session takes it the rest of the way. Each step stands on its own — none of it requires committing to the next one.

Not seeing your sector?

More sector editions are in development. Reach out and Richard will let you know what's next, or scope a custom brief for your industry.